Our Expertise

Green Purse PR exclusively serves the natural and organic products industry - most often, products that you would find inside grocery retailers. Within the natural products industry, we focus on helping companies better understand and connect with health-conscious female shoppers. We work with companies around the world in places such as, the USA, Canada, Australia, New Zealand, United Arab Emirates, Lebanon, Kuwait, Saudi Arabia, Malaysia, Singapore, and Hong Kong. 

Why Clients Work With Us

We've asked our clients why they chose to work with us and here is some of what they have told us.

  • We are specialists & not generalists
  • We have deep expertise in the natural and organic products industry
  • Our unique method of understanding health-conscious consumers (through shop-alongs)
  • We treat our clients' brands as if they were our own
  • Our proven track record of helping brands grow
  • Our female-centric approach
  • Ability to be nimble and shift as clients' priorities change
  • Our industry thought leadership (including frequent media exposure)
  • And as a bonus, we're also pleasant to work with

Industries Served:

  • Natural & Organic Products (food, personal care products -- the types of things you would find sold at Whole Foods Market)

Consumer Focus:

  • Health-conscious women
  • Health-conscious moms & expecting mothers

Our Founder, Lisa Mabe, is often sought after to speak at industry events and is frequently cited in the business and trade media as an industry thought leader. Lisa most recently spoke at the Naturally Good Expo and Business Summit in Sydney Australia. Lisa's next speaking engagement is a workshop on understanding millennial women, September 26 in Las Vegas at SupplySide West. Details on that workshop here.

Natural & Organic Foods

Interested in our speaking engagements? Click here for more details.