Jodie Stewart

Photo Tour | About Life in Crows Nest, Sydney

I recently returned from a few weeks working in Australia. During my time in Sydney (my old home) I visited several grocery retailers, including some of my old go-to spots from when I lived in Sydney. 

For me, I study (through shop-along research) how health-conscious consumers around the world grocery shop, so I'm always keen to have a look at the in-store environment, identify new products and try to understand what's resonating with shoppers. 

One of the stores I visited is About Life in Crows Nest, on Sydney's Lower North Shore. About Life is a natural supermarket and whole foods cafe with seven locations in Sydney and one in Melbourne (as of this writing.) This store was converted from a Thomas Dux Grocer store (sadly, no longer with us) to About Life about two years ago. About Life, Crows Nest is located at: 13 Willoughby Rd, Crows Nest NSW 2065, Australia. When I lived in Sydney, and this was still Thomas Dux Grocer, this store was where we bought most of our groceries. 

The layout of the store is mostly the same as it was under Thomas Dux.  It now features a cafe section and has been re-skinned for the About Life brand. This is a great store to discover unique and healthy products, from fresh food and packaged snacks to natural nappies and body care.

Below are photos I took while visiting About Life located at 13 Willoughby Rd, Crows Nest NSW 2065, Australia.



Stayed tuned here on our blog, #GetInHerCart, for more information on grocery retail and from our travels around the world as we speak at various conferences and conduct shopper research in different markets.