Our Expertise

Green Purse PR exclusively serves the CPG and natural products industries - most often, products that you would find inside grocery retailers in the USA. We focus on helping companies better understand and connect with health-conscious female shoppers. We work with companies around the world in places such as, the USA, Canada, Australia, New Zealand, United Arab Emirates, Saudi Arabia, Malaysia, Japan, Singapore, and Hong Kong. 

Why Clients Work With Us

We've asked our clients why they chose to work with us and here is some of what they have told us.

  • We are specialists & not generalists.

  • We have deep expertise in the natural and organic products industry.

  • Our unique method of understanding health-conscious consumers (through shop-alongs.)

  • We treat our clients' brands as if they were our own.

  • Our proven track record of helping brands grow into category leaders.

  • Our consumer-centric approach.

  • Ability to be nimble and shift as clients' priorities change.

  • Our industry thought leadership (including frequent media exposure.)

  • We're easy to work with, reliable and trustworthy.

Industries Served:

  • Natural & Organic Products (food, personal care products -- the types of things you would find sold at Whole Foods Market)

Consumer Focus:

  • Health-conscious women

  • Health-conscious moms & expecting mothers


Our Founder, Lisa Mabe, is often sought after to speak at industry events and is frequently cited in the business and trade media as an industry thought leader.


Interested in our speaking engagements? Click here for more details.