Demand for Organic Food Growing in the Middle East

Lisa Mabe

February 13, 2016

Food PR, Grocery Shopping, Healthy Retail, Marketing to Moms, Marketing to Mums, Marketing to Women, Retail, Shop Along, Shopper Marketing, Trade Show

Demand for Organic Food Growing in the Middle East

It will be interesting to see how many more companies will have certified organic products on offer during the Gulfood trade show coming up in Dubai 21-25 February 2016. Our client, OBE Organic, will be exhibiting at Gulfood, and is one of the brands responding to increasing consumer demand for organic beef, as well as high quality beef from Australia that consumers there know and trust.

Lisa Mabe

October 12, 2015

Retail, Marketing to Women, Marketing to Mums

Retailers, How Are You Meeting The Needs Of New Mums?

Lisa Mabe

October 12, 2015

Retail, Marketing to Women, Marketing to Mums

Retailers, How Are You Meeting The Needs Of New Mums?

First time mothers represent a window of opportunity for grocery retailers. Learn about our new workshop for retailers, Get In Her Trolley: Connecting with New Mums for More Visits, Spending & Word-of-Mouth.

Lisa Mabe

September 9, 2015

Shop Along, Marketing to Women, Marketing to Moms, Grocery Shopping

Behind-the-Scenes of a Shop-Along

Lisa Mabe

September 9, 2015

Shop Along, Marketing to Women, Marketing to Moms, Grocery Shopping

Ever wonder why one bottle of olive oil gets picked over the other, or how to get new moms coming into your supermarket more frequently? Or what about the brands and retailers that seem to get all the engagement online; ever consider why those companies' social pages are resonating with shoppers more than others?