Consumer Research

Environmentally-Conscious Fashion Consumers Looking to Wear the Change

Environmentally-Conscious Fashion Consumers Looking to Wear the Change

Work with Green Purse during 2024 to better understand environmentally-conscious consumers and how fashion companies can best communicate their journey into doing better by the planet

Where to Conduct Market Research in the USA During 2024

Where to Conduct Market Research in the USA During 2024

Are you looking to tap into the collective mind of American consumers?

The Science of Shopping: Deciphering Consumer Behavior in Fashion

The Science of Shopping: Deciphering Consumer Behavior in Fashion

Work with Green Purse during 2024 to conduct qualitative research that identifies how your target consumers think, behave and buy.

Unveiling the Shopping Mindset: A Deep Dive into Grocery Purchases

Unveiling the Shopping Mindset: A Deep Dive into Grocery Purchases

Work with Green Purse during 2024 to conduct qualitative research that identifies how your target consumers think, behave and buy.

Where to Conduct Market Research in the USA Now (2023)

Where to Conduct Market Research in the USA Now (2023)

Are you looking to tap into the collective mind of American consumers? Here’s our list of top 10 U.S. cities where you’ll find a local population that reflects the characteristics of the nation as a whole.

Becoming a Consumer-Led Company Starts with Understanding Your Consumers

Becoming a Consumer-Led Company Starts with Understanding Your Consumers

Work with Green Purse to meet the constantly-evolving expectations of American consumers as we navigate through the post-pandemic life.

Top 10 U.S. Cities for Market Research in 2022

Top 10 U.S. Cities for Market Research in 2022

Are you looking to tap into the collective mind of American consumers? Here’s our list of top 10 U.S. cities where you’ll find a local population that reflects the characteristics of the nation as a whole.

Planning for What's Next -- Understanding American Consumers Post Vaccine

Planning for What's Next -- Understanding American Consumers Post Vaccine

Work with Green Purse to meet the constantly-evolving expectations of American consumers as we navigate through the pandemic.

Choosing the Best American Cities for Your Market Research

Choosing the Best American Cities for Your Market Research

Are you looking to tap into the collective mind of American consumers? Here’s our list of top 25 U.S. cities where you’ll find a local population that reflects the characteristics of the nation as a whole.

Getting Ready for Summer -- Understanding American Consumers Post Lockdown

Getting Ready for Summer -- Understanding American Consumers Post Lockdown

Work with Green Purse to meet the constantly-evolving expectations of American consumers as we navigate through the pandemic.

How to Choose a City for Your Market Research

How to Choose a City for Your Market Research

Are you looking to tap into the collective mind of American consumers? Here’s our list of top 25 U.S. cities where you’ll find a local population that reflects the characteristics of the nation as a whole.

7 Sources for Shopper Research

7 Sources for Shopper Research

Know Thy Consumer. Isn't that the first commandment of marketing? It should be! Here are seven sources of research that my clients and I look to...

Understanding how Migraine Sufferers Shop

Understanding how Migraine Sufferers Shop

We recently conducted shop-along research for the new Stopain Migraine brand. We identified a lot of useful insights such as: how shoppers with migraines learn about migraine relief products, where women look for OTC pain relief options and who are the influencers that impact their purchase decisions. 

Looking to Connect with Dubai Moms Who Shop Healthy

Looking to Connect with Dubai Moms Who Shop Healthy

We shop with women all around the world, and are looking forward to conducting some shopper research with moms in Dubai across the next few months...