Have a look behind-the-scenes of our recent Green Purse PR photo shoot showing a millennial aged grocery shopper throughout her shopping journey.
New Hope 360: 4 Ways for Natural Retailers to Attract New Moms
Looking to Connect with Dubai Moms Who Shop Healthy
MediaPost.com: New Moms More Inclined to Shop Healthy
MediaPost.com just published a new thought leadership article by our Founder & CEO, Lisa Mabe-Konstantopoulos, about first-time moms' tendency to shop healthy, and in many cases, convert to natural and organic products.
Read the entire article on MediaPost.com here.
Just Announced: Lisa Speaking at Forum for Beef Producers in Outback Australia
We are excited to announce that Lisa Mabe-Konstantopoulos, will be a speaker at the OBE Organic Best Practices Management Forum 21 August in Roma, Queensland, Australia.
Lisa's session will focus on how OBE Organic is leveraging social communications to connect with customers around the world. The forum will be attended by organic beef producers from Roma and surrounding areas. More details here.
MediaPost.com: Want To Better Connect With Moms? Shop With Them
MediaPost.com just published a thought leadership article by our Founder & CEO, Lisa Mabe-Konstantopoulos about why retailers should be shopping with the moms who shop in their stores.
Read the entire article on MediaPost.com here, http://bit.ly/1GKLKxO.
Here's What "Green Purse Shoppers" Are Reading
Does your brand need to connect with "green purse shoppers?" You know, the ones that care about buying healthy, organic, sustainable, eco-friendly, and fair trade type of products? If you offer a natural or organic product, of course you need to connect with this group! But do you know what media and blogs your niche of consumers are reading?