Organic Baby Food

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Exhibiting at Natural Products Expo West? Work with us to get noticed!

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Exhibiting at Natural Products Expo West? Work with us to get noticed!

Natural Products Expo West is one of my favorite trade shows. Yes, it's huge and a bit overwhelming, but it's the place to be for those of us working in the natural, organic and healthy products industry!

The show attracts over 70,000 industry professionals and 3,000 exhibits to the Anaheim Convention Center. Year after year, it's the show buyers rely on to find new products to fill their store shelves. From a public relations perspective, it's also ripe with opportunity to reach the right people and get samples of your products into their hands or mouth. 

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You Had Me At Organic -- New Moms Driving Demand for Healthy, Organic Products

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You Had Me At Organic -- New Moms Driving Demand for Healthy, Organic Products

First time mothers represent a window of opportunity for brands. If brands can reach new moms on the cusp of a new life stage (preferably while they are still pregnant) they could potentially keep them as loyal consumers for a long time to come. 

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3 Ways Retailers Can Win With New Moms Online

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I recently struck up a conversation one morning with fellow first-time mom while browsing fresh produce at a local specialty grocer. Both of us were closely examining the shop's organic sweet potatoes, looking for the very best ones. She offered me a tip she had recently learned -- that this grocer did not mind if you open up the pre-bagged potatoes and make your selection from there. We then realized we both had babies around the same age, and began exchanging ideas around home-made first solid food for babies.