Our CEO, Lisa, recently wrote a thought leadership article for New Hope Network’s Natural Foods Merchandiser to discuss consumer perceptions of regenerative agriculture and how to get them to understand enough about it to value it and put it in their shopping carts.
In this article Lisa covers:
What consumers think regenerative agriculture means (according to our shop-along research.)
Challenges of training consumers to pay more for better quality, healthier foods.
Some of the companies leading the pack in transitioning to regenerative farming methods.
How to leverage the influence of bloggers and media to help educate consumers about why regenerative farming matters and why they should support those brands by buying their products.
Read the entire article on NewHope.com here: https://bit.ly/2T4dWtk.